Arsenal signs $240 million Emirates deal
November 24 , 2012
Arsenal have signed a new $240 million deal with Emirates airline, extending soccer club’s shirt sponsorship to 2019.
As part of the deal, the naming rights to the Emirates Stadium in north London were also extended to 2028.
In total, the agreement will bring in $48 million a season for Arsenal in shirt and stadium sponsorship.
The new contract is one of the biggest in the sport, surpassing rivals in terms of revenue earned.
In 2011, Barcelona signed what was then the costliest shirt sponsorship deal with Qatar Foundation, worth $38 million a year.
Earlier this year, Manchester United signed a new shirt sponsorship deal with U.S. car brand Chevrolet for $72 million.