Amazon secures video rights to Dora the Explorer and SpongeBob SquarePants
June 5 , 2013
Amazon announced on Tuesday that it has secured the rights to screen hundreds of childrens' TV programs from Viacom for its Internet video streaming service.
The $200-million deal gives the Internet retail giant access to shows including Dora the Explorer and SpongeBob SquarePants.
The move is set to increase pressure on rival Netflix, which had previously said that losing access to those shows would be a major blow.
The two-year contract with Viacom marks Amazon’s biggest subscription-streaming transaction ever.
The deal comes just days after Netflix stopped streaming Nickelodeon shows following the expiration of its earlier deal with Viacom.