Mobile Facebook users in UK jump 22 per cent
July 19 , 2013
According to Reuters, Facebook's mobile traffic was up in the United Kingdom by 22 per cent in June and that there's isn't increase only in traffic but also in revenue. Facebook is expecting the advertisers to use its mobile app in order to reach the consumers that check Facebook on their phones while they spend time outside their homes in the summer.
Facebook's founder, Mark Zuckerberg introduced advertisements on the the company's apps only last year and there has been a substantial increase in the percentage of app users in the UK within a year. The number of times that people check Facebook on their phones has also increased the number of messages exchanged between users via these apps. Mobile advertising has become important for the company's growth in revenue.