Instagram cuts support for Twittter integration

  • Photo-sharing service Instagram, recently acquired by Facebook, has removed a key element of its integration with Twitter

    Instagram said on Wednesday it had turned off support for Twitter "cards" - a feature that allows Instagram's photos to be embedded and viewed directly within a Twitter message.

    Instagram CEO Kevin Systrom said his company had decided its users should view photos on Instagram's own Web pages.

    "A handful of months ago we supported Twitter cards because we had a minimal web presence," Systrom said, highlighting that the company has since released new features that enable users to comment on and "like" photos on Instagram's website.

    Systrom added that Instagram users will "continue to be able to share to Twitter as they originally did before the Twitter Cards implementation."

    Facebook acquired Instagram, which has 100 million users, in September for $715 million, and intends to run the company as a separate product.

    At the time the time of the acquisition, Facebook CEO Mark Zuckerberg said one of Instagram's strengths was its interconnectivity with other social networks.