Singapore Tourist Board is officially known as Singapore Tourism Board since the year 1997. Singapore Tourism Board was established in the year 1964 and was initially known as Singapore Tourist Promotion Board. The opening of this organization brought in a boom in the tourism industry in that year itself, when near about 91,000 visitors visited Singapore in a single financial year. The primary and the main work of the Singapore Tourist Board was to collate with the hotels, travel agents and airlines to help more tourists to flock into the country. This helped the tourism industry to flourish within a very short span of time.
Singapore Tourist board came up with many new marketing ideas to promote tourism in Singapore. It has created its own logo, which is the Merlion, a mythical legend of the country. The logo of the Singapore Tourist Board has become an icon of Singapore. The Singapore Tourist Board is also given the responsibility of providing license and training to the travel agents and the travel guides.
Singapore Tourist Board also provides infrastructure development which includes building hotels and maintenance of tourists attraction like the Jurong Bird Park and the Sentosa Island.
Singapore Tourist Board has brought in boom in the tourism industry of the country with new marketing ideas and providing assistance in the process of increasing the Tourism Infrastructure.
