Wegmans is one of the most popular fortune brands in the global market. Wegmans Food Markets, Inc. is the most extensive of all supermarket chains based in the United States of America. The retail outlets of Wegmans are placed in cities like New Jersey, New York, Virginia, Pennsylvania and Maryland. Headquartered in the city of Rochester, Wegmans is serving as one of the leading brands in the U.S. retail industry.
History of Wegmans
John and Walter Wegman launched Wegmans as a small family business in the year 1916. Initially the brand was known as Rochester Fruit and Vegetable Company. Over the passage of time it has emerged as a 71-store chain of grocery products.
Operations and Services of Wegmans
The new retail stores of Wegmans are mostly designed as megamarkets or supermarkets. All Wegmans outlets are spacious and offer an array of grocery and food products. Some of the Wegmans stores come with in-house dining zones called Market Café. Tastings, located at Pittsford in New York City is a popular restaurant owned by Wegmans brand. This dining outlet offers three separate dining areas to accommodate its innumerable visitors round the year.
The brand of Wegmans has launched two new business lines in January 2007. The 19,000 square feet liquor shop in Pittsford will complement the wine shop chain of Wegmans. The culinary innovation center of Wegmans in Chili will be designed as the research and development wing of this fortune brand.
Achievements of Wegmans
- For its comprehensive collection of grocery items, Wegmans has received the prestigious Food Network award in the year 2007.
- It ranked 5 th in the list of top 25 Customer Service Champs in Business Week's March 2007 edition.
Wegmans has topped the list of Consumer Reports' 54 best performing supermarkets in the U.S.
