The brand TATA itself stands for the world class quality of its products. The Tata Tea Group of Companies is the second largest tea brand in the world which has its operational sectors and divisions present in 40 countries. Tata Tea Group of companies was launched in 1964. The Tata Tea Group of Companies includes Tata Tea and the Tetley Group. The Company is stationed at Kolkata in West Bengal. The Tata Tea Group of Companies is the owner of 27 rich tea estates which are concentrated in the states of Assam, West Bengal and Kerala.
There are five renowned banners under Tata which are Tata tea, Tetley Groups, Kanan Devan, Chakra Gold and Gemini. However, it is the Tata tea brand which is supported by the biggest market among all the five brands as the tag TATA can really work miracles. In India, Tata Tea account for the largest share of the overall tea business made under the banner of Tata and is also given the status of a “Super Brand”.
In addition to India, Tata tea also has branches open in United States and Great Britain. Also, apart from the Indian Market, Tata tea products are supplied in great amounts to the countries of Australia, Canada, Poland, Russia, South Africa and United States. The tea products under the Tata brand are certified as per ISO norms. Hence, extra attention is given in packing all the products of Tata tea, be it instant tea or otherwise, which is also done according to the ISO Norms.
The tea produced under the banner of Tata does not only taste good but also has the worldwide reputation of being healthy. The processing of Tata tea from being plucked to being packed is done by several teams of experts who are allotted with their specific task. Tea Testing and Blending are also done carefully. Tata has set up five Packing Units to examine and scrutinize the quality of tea.
