Tag Heuer shares an old and enduring relationship with Formula One. Official timekeepers for every major team from Scuderio Ferrari to Mclaren F1, the relationship between the two goes back to 1950, when England played host to the first Grand Prix ever.
Timekeeping in F1 is synonymous to Tag. A list of its racing ambassadors amount to a virtual who's who in the history of Formula 1. However, history is not the only great thing about Tag. It still continues to be an endearing presence in the Grand Prix circuit. This long connection between the company and Formula 1 has made the brand a favorite among hordes of F1 maniacs.
Tag Heuer was not late to realize the popularity that it enjoys among the F1 enthusiasts around the world. A Tag Formula 1 watch on their wrist was all they dreamed of. So, the company decided to pay a tribute to its long standing relationship with the sport. And soon, Tag Heuer Formula 1 line of wristwatches was introduced in 1986 by Tag Heuer.
Unprecedented in grace, style and tradition, Tag Heue Formula 1 wristwatches continue to be a great hit in the world of menswear. Found in almost all major fashion and accessories outlets across the world, the demand for a Tag goes undiminished.
